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The Digital Marketing Network has partnered with edX to offer Digital Marketing Course.  edX is a nonprofit online initiative created by founding partners Harvard and MIT and composed of dozens of leading global institutions, the xConsortium. edX offers interactive online courses and MOOCs from the world’s best universities and institutions.

Fundamentals of Digital Marketing, Social Media, and E-Commerce

Develop the marketing skills you need to succeed in Wharton's digital economy, which ranks number 1 worldwide in marketing education. About this course Marketing excellence is a prerequisite for success in any business, from startups to the most established companies in the world, however, the art and science of marketing are constantly evolving. Arm yourself [...]

Marketing Analytics: Data Tools and Techniques

Learn how to measure, analyze and manage client data to make effective marketing decisions. About this course Today's businesses have access to an increasing amount of detailed customer data, and this influx of data will only continue. Combined with a detailed history of marketing actions, there is a new potential for obtaining actionable information, but [...]

Managing the Value of Customer Relationships

Learn how to measure, analyze and manage client data to make effective marketing decisions. About this course Did you know that your best growth opportunities may not lie solely in the development of new "blockbuster" products or services? Instead, they can be found by focusing on their existing best customers and finding new clients with [...]

Selling Ideas: How to Influence Others, and Get Your Message to Catch On

Learn how to use social media to spread your marketing message and growth hack your business. About this course Word of mouth is 10 times more effective than advertising, and as a result companies are changing more of their marketing dollars to social networks and word of mouth marketing. Small businesses and entrepreneurs want to [...]